Customer service has become so much more than pleasant in-person interactions and quality work. Companies must now create a brand both on and offline, and part of this is creating an experience that customers can expect to receive when visiting your business. Customer reviews are often the deciding factor between two similar business and are
How to Network- The Key To Building Relationships and Growing Your Business
What exactly is networking? Schmoozing strangers at a fancy lunch or dinner party while talking about golf? It can seem that way, but we promise there’s so much more! When you’re in business, it’s important to not only sell your product, but to build your brand and make connections as well. By networking, you’re making
Top Five, Must Have, Trade Show Items
We love trade shows. The hum of activity, buzz of interest and actively engaged leads stopping by over and over wanting to know who you are and what your business offers. Sneaking peeks at all the other booths, sizing them up. Whose display is bigger and better designed? Is ours the best? Trade show booths
Brand Identity vs Logo Design: How to Make Your Brand More Than a Logo
So you want to start a company. That’s awesome! One of the most common next steps is to jump online and have someone design a quick logo. That logo design is then placed on business cards, a website and a flyer as the company’s new brand identity. A logo is a key element to developing
How To Run A Socially Responsible Business
December and the holidays as a whole are a huge month for giving. People are giving to charities, businesses are donating services and #GivingTuesday, the first Tuesday after Thanksgiving, saw $45.68 million in donations in 2014. What is your business doing to be socially responsible in this season of giving? 44% of US Consumers
Growing Customer Loyalty with Corporate Christmas Gifts
Giving Corporate Christmas Gifts Is A Wonderful Way to Enhance Relationships With Your Clients and Customers. As a business, your customers are your bread and butter. You appreciate and need them, but when was the last time you actually said thank you? Showing your appreciation may seem small, but people like being noticed. Even
Typography. Choosing the Right Fonts.
Why is typography important? Font selection is important because it's an unconscious persuader. Fonts attract attention, set the style and tone of a design, impact how readers interpret the words, and create the feeling of the document–usually without the reader recognizing a particular typeface. TYPE IS PERSONALITY. By change your typeface you can go from silly to serious, casual to
