We Are Your Full Service Media Buying Agency.

Many marketers fail with media buying and planning and ultimately lose money because they lack the right guidance from an experienced advertising agency.

We understand the media landscape and negotiate hard to provide the best value for every marketing dollar our clients spend.

Houston Based Media Buying & Media Planning Marketing Agency

Media – Buying vs Planning: What is the Difference?

Media buying and media planning are two critical components of a complete digital media strategy.  The Media Buy focuses on getting the most impressions from the right audience, on the right platform, and at the best cost. Media Planning is the strategy behind the campaign before the “buying” part even begins. Establishing an audience, conducting market research, establishing a budget, and building out goals are all part of the media planning process.

What Platforms Are Available?

We provide budget planning, media planning, media purchases, and campaign analysis and follow-up for:

  • Omnichannel Media Planning/Buying
  • Television (Cable, Satellite)

  • Video Advertising (YouTube, Hulu, Facebook)

  • Connected TV / OTT / CTV Retargeting
  • Broadcast Radio (AM & FM)

  • Internet Radio (Spotify, iHeart, Pandora, etc.)

  • Location Based Advertising / Geo-Fencing

  • Digital Display
  • Email Marketing

  • Search Engine / Pay-Per-Click (PPC)

  • Billboards

  • Print / Direct Mail

  • News & Press Releases

  • Google Ads: Search, Display & Shopping
  • Social Media: Facebook, Instagram, Linkedin, etc

Why Work With A Full Service Marketing Agency For Your Media Purchase?

The Empire team is dedicated to your success. During a digital, TV, or print media campaign, we will work with your brand to create the entire strategy, build creative assets needed to support the campaign, purchase the media, and analyze the results. As a full-service agency we can support your company’s entire media campaign; from planning, to design, to execution, to follow-up.

Do these match your goals? Let’s grow your business together!

Contact Empire Creative today to find out how we can put a complete media campaign to work for your brand.